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File #: AM No. 24-069   
Type: Consent Item Status: Passed
File created: 4/29/2024 In control: City Council
On agenda: 5/21/2024 Final action: 5/21/2024
Title: Approval of Bullseye Creative (Experience Redmond Consultant) Contract Extension, in the Amount of $104,300
Attachments: 1. Agenda Memo, 2. Attachment A: Bullseye Amendment, 3. Attachment B: Bullseye Contract Extension 2021-2024, 4. Attachment C: March 5 LTAC Meeting Draft Minutes

TO: Members of the City Council

FROM: Mayor Angela Birney

DEPARTMENT DIRECTOR CONTACT(S):

Planning and Community Development

Carol Helland

425-556-2107

 

DEPARTMENT STAFF:

Planning and Community Development

Jackie Lalor

Tourism Program Administrator

Planning and Community Development

Philly Marsh

Economic Development Manager

Planning and Community Development

Seraphie Allen

Planning Deputy Director

 

 

TITLE:

title

Approval of Bullseye Creative (Experience Redmond Consultant) Contract Extension, in the Amount of $104,300 

 

OVERVIEW STATEMENT:

recommendation

The current Bullseye Creative Contract to manage the Experience Redmond tourism brand ends on June 30, 2024. We are in the process of completing a tourism strategic plan that will help inform this contract scope of work for the next RFP process, and we anticipate adoption of the tourism strategic plan in July. Once adopted, staff estimate needing up to six months to scope and finalize vendor selection for the Experience Redmond brand. Due to this constraint, we are asking for a 7-month extension on the current Bullseye Creative contract to continue managing the Experience Redmond brand at the current contract rate amounting to a cost of $104,300 for the extension.

 

body

  Additional Background Information/Description of Proposal Attached

 

 

REQUESTED ACTION:

 

  Receive Information                                            Provide Direction                                            Approve

 

 

REQUEST RATIONALE:

 

                     Relevant Plans/Policies:

Redmond Comprehensive Plan Economic Vitality element: EV-22 Support Redmond’s growth as a tourism destination and foster tourism-related initiatives that bring investment and economic benefit.

                     Required:

N/A

                     Council Request:

N/A

                     Other Key Facts:

N/A

 

 

OUTCOMES:

The LTAC met on March 5, 2024, and unanimously passed the following recommendation:
The LTAC recommends approval of the 7-month Bullseye Creative contract to manage the Experience Redmond tourism brand for $104,300. (Action: Unanimously Approved 5 yes; 0 no votes)

 

COMMUNITY/STAKEHOLDER OUTREACH AND INVOLVEMENT:

 

                     Timeline (previous or planned):

N/A

                     Outreach Methods and Results:

N/A

                     Feedback Summary:

N/A

 

 

BUDGET IMPACT:

 

Total Cost:

$104,300

 

Approved in current biennial budget:                                            Yes                                            No                                            N/A

 

Budget Offer Number:

0000040 Community/Economic Development

 

Budget Priority:

Vibrant and Connected

 

Other budget impacts or additional costs:                       Yes                                            No                                            N/A

If yes, explain:

N/A

 

Funding source(s):

Lodging Tax Professional Services

 

Budget/Funding Constraints:

N/A

 

  Additional budget details attached

 

 

 

 

COUNCIL REVIEW:

 

Previous Contact(s)

Date

Meeting

Requested Action

5/7/24

Committee of the Whole - Planning and Public Works

Provide Direction

 

Proposed Upcoming Contact(s)

Date

Meeting

Requested Action

N/A

Nothing proposed at this time

N/A

 

 

Time Constraints:

Current contract expires June 30, 2024.

 

 

ANTICIPATED RESULT IF NOT APPROVED:

Management of the Experience Redmond tourism brand website, social media accounts, advertisements, and promotional materials will cease, potentially resulting in a period of inactivity or interruption.

 

 

ATTACHMENTS:

Attachment A_Bullseye Amendment_Contract 7-month Extension

Attachment B_Bullseye Contract Extension 2021-2024 signed

Attachment C_March 5 LTAC Meeting DRAFT Minutes