TO: Members of the City Council
FROM: Mayor Angela Birney
DEPARTMENT DIRECTOR CONTACT(S):
Planning and Community Development |
Carol Helland |
425-556-2107 |
DEPARTMENT STAFF:
Planning and Community Development |
Jackie Lalor |
Tourism Program Administrator |
Planning and Community Development |
Philly Marsh |
Economic Development Manager |
Planning and Community Development |
Seraphie Allen |
Planning Deputy Director |
TITLE:
title
Approval of Bullseye Creative (Experience Redmond Consultant) Contract Extension, in the Amount of $104,300
OVERVIEW STATEMENT:
recommendation
The current Bullseye Creative Contract to manage the Experience Redmond tourism brand ends on June 30, 2024. We are in the process of completing a tourism strategic plan that will help inform this contract scope of work for the next RFP process, and we anticipate adoption of the tourism strategic plan in July. Once adopted, staff estimate needing up to six months to scope and finalize vendor selection for the Experience Redmond brand. Due to this constraint, we are asking for a 7-month extension on the current Bullseye Creative contract to continue managing the Experience Redmond brand at the current contract rate amounting to a cost of $104,300 for the extension.
body
☒ Additional Background Information/Description of Proposal Attached
REQUESTED ACTION:
☐ Receive Information ☐ Provide Direction ☒ Approve
REQUEST RATIONALE:
• Relevant Plans/Policies:
Redmond Comprehensive Plan Economic Vitality element: EV-22 Support Redmond’s growth as a tourism destination and foster tourism-related initiatives that bring investment and economic benefit.
• Required:
N/A
• Council Request:
N/A
• Other Key Facts:
N/A
OUTCOMES:
The LTAC met on March 5, 2024, and unanimously passed the following recommendation:
The LTAC recommends approval of the 7-month Bullseye Creative contract to manage the Experience Redmond tourism brand for $104,300. (Action: Unanimously Approved 5 yes; 0 no votes)
COMMUNITY/STAKEHOLDER OUTREACH AND INVOLVEMENT:
• Timeline (previous or planned):
N/A
• Outreach Methods and Results:
N/A
• Feedback Summary:
N/A
BUDGET IMPACT:
Total Cost:
$104,300
Approved in current biennial budget: ☒ Yes ☐ No ☐ N/A
Budget Offer Number:
0000040 Community/Economic Development
Budget Priority:
Vibrant and Connected
Other budget impacts or additional costs: ☐ Yes ☒ No ☐ N/A
If yes, explain:
N/A
Funding source(s):
Lodging Tax Professional Services
Budget/Funding Constraints:
N/A
☐ Additional budget details attached
COUNCIL REVIEW:
Previous Contact(s)
Date |
Meeting |
Requested Action |
5/7/24 |
Committee of the Whole - Planning and Public Works |
Provide Direction |
Proposed Upcoming Contact(s)
Date |
Meeting |
Requested Action |
N/A |
Nothing proposed at this time |
N/A |
Time Constraints:
Current contract expires June 30, 2024.
ANTICIPATED RESULT IF NOT APPROVED:
Management of the Experience Redmond tourism brand website, social media accounts, advertisements, and promotional materials will cease, potentially resulting in a period of inactivity or interruption.
ATTACHMENTS:
Attachment A_Bullseye Amendment_Contract 7-month Extension
Attachment B_Bullseye Contract Extension 2021-2024 signed
Attachment C_March 5 LTAC Meeting DRAFT Minutes