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File #: CM 23-243   
Type: Committee Memo Status: Presented
File created: 5/15/2023 In control: Committee of the Whole - Parks and Environmental Sustainability
On agenda: 5/23/2023 Final action: 5/23/2023
Title: 2023 Derby Days Overview
Attachments: 1. Agenda Memo

TO: Committee of the Whole - Parks and Environmental Sustainability

FROM: Mayor Angela Birney

DEPARTMENT DIRECTOR CONTACT(S):

Parks

 Loreen Hamilton

 425-556-2336

 

DEPARTMENT STAFF:

Parks

 Brittany Pratt

Events and Marketing Supervisor

Parks

Zach Houvener

Deputy Director

 

 

TITLE:

title

2023 Derby Days Overview

 

OVERVIEW STATEMENT:

recommendation

​​Derby Days is Redmond’s signature historic town festival. Rooted in the spirit of friendly competition, Derby Days started in 1940 as a bike derby and parade for the community and continues each year as an opportunity to bring together Redmond’s diverse community in celebration. This year’s event takes place July 14 & 15 on City Hall’s municipal campus and features parades, bike races, a 5K community walk/run, carnival rides, live music, food, drone light show, and more.

​Event Elements:

                     ​Carnival

                     ​Main Stage

                     Food Booths and Trucks

                     ​Beer and Wine Garden

                     ​Business and Community Booths

                     ​Craft Market

                     ​Kids Bike Parade

                     ​Derby Days Grand Parade

                     ​Bike Races at the Jerry Baker Memorial Velodrome

                     ​Drone Light Show​

 

Sponsors & Partners:

                     Key partnerships include King County Library System, Ben Franklin, Unisea, Nelson Legacy Group, Overlake Christian Church, Urban Craft Uprising, Artist Home, Jerry Baker Memorial Velodrome, Hopelink, Redmond Bar & Grill, and VALA Eastside.

                     Sponsors include Amazon, Microsoft, Bright Horizons, Puget Sound Energy, Cascade Water Alliance, Meta, Nicole Lamphier State Farm Insurance, WM, BECU, Evergreen Healthcare, Smith Brothers Farms, Redmond-Kirkland Animal Hospital and Pet Urgent Care, and Homestreet Bank for a total of $84,000.

                     Emergency Management is creating an incident action plan for the safety of event participants.

 

Businesses & Vendors:

                     50+ local artisan and crafter booths in partnership with Urban Craft Uprising

                     10+ food booths and 3 food trucks

                     35+ business and community booths

                     20+ parade entries from local organizations

 

body

  Additional Background Information/Description of Proposal Attached

 

 

REQUESTED ACTION:

 

  Receive Information                                            Provide Direction                                            Approve

 

 

REQUEST RATIONALE:

 

                     Relevant Plans/Policies:

PARCC Plan; Community Strategic Plan; Cost of Service Methodology

                     Required:

N/A

                     Council Request:

N/A

                     Other Key Facts:

N/A

 

 

OUTCOMES:

N/A

 

 

 

COMMUNITY/STAKEHOLDER OUTREACH AND INVOLVEMENT:

 

                     Timeline (previous or planned):

o                     Outreach for business involvement, sponsors, and vendors began February 2023 and continue through June 2023

o                     Public outreach began March 2023 and ramps up May 2023

                     Outreach Methods and Results:

o                     Dedicated event website

o                     Direct email outreach

o                     Social media

o                     Email newsletters

o                     Posters and banners

o                     Postcard distribution

o                     Magazine ads

o                     In-person business outreach

o                     Press releases

                     Feedback Summary:

N/A

 

 

BUDGET IMPACT:

 

Total Cost:

$178,000

 

Approved in current biennial budget:                                            Yes                                            No                                            N/A

 

Budget Offer Number:

000249 - Arts & Community Events

 

Budget Priority:

Vibrant & Connected

 

Other budget impacts or additional costs:                       Yes                                            No                                            N/A

If yes, explain:

N/A

 

Funding source(s):

013 Events Fund

-                     $50,000 from LTAC,

-                     $84,000 from sponsorships,

-                     $44,000 from event fees, leases, and other revenue

 

 

Budget/Funding Constraints:

N/A

 

  Additional budget details attached

 

 

COUNCIL REVIEW:

 

Previous Contact(s)

Date

Meeting

Requested Action

 

Item has not been presented to Council

N/A

 

Proposed Upcoming Contact(s)

Date

Meeting

Requested Action

 

None proposed at this time

N/A

 

Time Constraints:

N/A

 

ANTICIPATED RESULT IF NOT APPROVED:

N/A

 

ATTACHMENTS:

N/A