TO: Committee of the Whole - Parks and Environmental Sustainability
FROM: Mayor Angela Birney
DEPARTMENT DIRECTOR CONTACT(S):
Executive
Lisa Maher
425-556-2427
DEPARTMENT STAFF:
Executive
Jenny Lybeck
Sustainability Program Manager
TITLE:
title
Eastside Heat Pump Campaign Overview
OVERVIEW STATEMENT:
recommendation
Staff will provide a brief overview of the new Eastside Heat Pump Campaign, a partnership between the cities of Bellevue, Issaquah, Kirkland, Mercer Island, and Redmond. Heat pumps provide highly efficient, all electric space heating and cooling and are a key element in the transition to a low carbon future.
The goal of the campaign is to increase awareness of and knowledge about heat pumps in the five communities, ultimately resulting in more heat pump installations, lower greenhouse gas emissions, greater resilience through the provision of air conditioning, and reduced costs through economies of scale. The campaign will be hosted in partnership with Spark Northwest, a local non-profit organization that works to accelerates the shift to clean energy. Other key project partners include Imagine Housing, Hopelink, and Puget Sound Energy.
The year-long campaign will encourage adoption of heat pumps through homeowner education, marketing, and group pricing. An integral part of this campaign is the pilot of a pathway for residents with low wealth to participate in the heat pump program by providing significant buy down for income qualified residents. The campaign will be open to all community members within the participating jurisdictions, but center low- and moderate-income community members though a larger incentive/subsidy to ensure that the electrification transition is accessible and prioritizes those with limited resources and increased vulnerability. Each participating jurisdiction will offer different incentives to evaluate and identify successful funding structures (full subsidy, small incentive, multi-family, etc.).
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