TO: Members of the City Council
FROM: Mayor Angela Birney
DEPARTMENT DIRECTOR CONTACT(S):
Planning and Community Development
Carol Helland
425-556-2107
DEPARTMENT STAFF:
Planning and Community Development
Jackie Lalor
Tourism Program Administrator
Planning and Community Development
Philly Marsh
Economic Development Manager
Planning and Community Development
Seraphie Allen
Planning Deputy Director
TITLE:
title
Acceptance of Washington State Tourism Technical Assistance Grant in the Amount of $10,500
OVERVIEW STATEMENT:
recommendation
The Washington State Tourism Organization received 96 applicants for its technical assistance grants, and the City of Redmond was one of only 13 organizations awarded the grant. The Technical Assistance Grant will subsidize the cost of industry-specific expertise for tourism-related projects that stimulate economic development for destination communities. The City of Redmond applied for this grant to help with branding and marketing the light rail business districts.
body
? Additional Background Information/Description of Proposal Attached
REQUESTED ACTION:
? Receive Information ? Provide Direction ? Approve
REQUEST RATIONALE:
* Relevant Plans/Policies:
Tourism Strategic Plan:
* Goal 1.10: Promote and utilize the light rail stations to increase compression traffic from large events in other parts of the region such as Seattle.
* Goal 4.7: Encourage district development, placemaking, and branding initiatives to enhance tourism assets, with a particular focus on districts accessible via light rail.
* Goal 4.8: Promote awareness of the Overlake Intercultural District offerings.
Economic Development Strategic Plan:
* 6A: Foster the creation of district organizations that can convene, brand, program, and promote Redmond's unique business districts.
* 6B: Develop and disseminate a unique, strongly branded identity for Redmond's business districts and pair with programming to grow visitation and business attraction.
*...
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